Category: Blog Post

  • How We Review Your Sweepstakes to Improve Success

    How We Review Your Sweepstakes to Improve Success

    Is your sweepstakes ready to go live? One of the ways that we ensure that your promotion is on track and ready for sweepstakes success is by conducting a thorough pre-launch review. When you create a sweepstakes with Sweeppea, you can request a review of your promotion to ensure that it’s ready to go live.…

  • How to Avoid a Sweepstakes Scam

    How to Avoid a Sweepstakes Scam

    What’s the fastest way to ruin your brand’s reputation? A sweepstakes scam. While you might have not set out to scam your customers, a poorly run sweepstakes is the same thing as a sweepstakes scam in their eyes. Here is the list of things to avoid if you want to run a successful sweepstakes: No…

  • How Text to Win Delivers a Contactless Sweepstakes for COVID-19

    How Text to Win Delivers a Contactless Sweepstakes for COVID-19

    The COVID-19 pandemic has caused brands to re-evaluate their priorities and many are now turning to contactless sweepstakes options in order to continue their marketing efforts. But how can brands advertise a sweepstakes in store and still achieve a solution that will protect both customers and company employees at the same time? Here’s how text…

  • Should You Prepare Sweepstakes Rules in Spanish?

    Should You Prepare Sweepstakes Rules in Spanish?

    Should I translate my sweepstakes rules in Spanish? That’s a question that you should ask if you’re launching a sweepstakes promotion. In a diverse country like the United States, it’s easy to encounter consumers who would feel more comfortable interacting with your brand in their native language. However, is it really necessary to translate your…

  • How a Sweepstakes Can Help Boost Sales

    How a Sweepstakes Can Help Boost Sales

    Want to know the secret that savvy marketers are using to boost their sales even while consumer spending is down during COVID-19? Sweepstakes! While a sweepstakes is an excellent way to build your email list, it isn’t always clear how to transform those participants into paying customers. Fortunately, there are a few tried and true…

  • What’s Different About Sweepstakes Rules in New York?

    What’s Different About Sweepstakes Rules in New York?

    Anytime you run a sweepstakes, you must ensure that you comply with all relevant laws, regulations, and rules. In some cases, New York sweepstakes rules require that you take some additional steps, including registration and bonding. Here is what you need to know about New York sweepstakes laws to ensure that you are putting together…

  • What to Include in Pinterest Sweepstakes Rules

    What to Include in Pinterest Sweepstakes Rules

    When it comes to promoting a sweepstakes online, Pinterest is a platform that is often overlooked by marketers in favor of Instagram and Facebook. However, Pinterest can actually provide a very powerful platform for you to connect with your customers, especially if your business is related to the types of content that often trend on…

  • COVID-19 and Your Sweepstakes Prize: What To Do If You Can’t Deliver Your Prize to the Winner? How to Edit Official Rules

    COVID-19 and Your Sweepstakes Prize: What To Do If You Can’t Deliver Your Prize to the Winner? How to Edit Official Rules

    If you launched a sweepstakes prior to the start of the COVID-19 pandemic, chances are that your sweepstakes prize is undeliverable now thanks to travel restrictions and social distancing. The coronavirus crisis isn’t only affecting businesses in terms of sales, it’s also making it harder to administer and fulfill sweepstakes prizes. If you are in…

  • How to Protect Big Prizes in Your Sweepstakes Rules

    How to Protect Big Prizes in Your Sweepstakes Rules

    No matter how straightforward you think your sweepstakes rules are, you need to protect your business in as many ways as possible. Including conditions for prize delivery and acceptance, as well as, specific liability clauses for big prizes are the keys to ensuring that you’ve covered all of the bases. Without them, your sweepstakes could…

  • What Sweepstakes in Florida Should Include

    What Sweepstakes in Florida Should Include

    Anytime you run a sweepstakes, you must make sure that you comply with sweepstakes rules Florida including all relevant laws and regulations. Every state is different when it comes to sweepstakes rules and regulations. To help you get your promotion off the ground, here are the important things you need to include for a sweepstakes…