Tag: customer-only sweepstakes
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No Purchase Necessary Laws: Can You Run a Sweepstakes That Requires a Purchase to Enter?
Do no purchase necessary laws apply to every sweepstakes? If you’re running a sweepstakes or giveaway to boost sales or increase brand awareness, you may have wanted to encourage participants to buy at the same time or run a customer-only sweepstakes. Most brands agree that it totally defeats their marketing objectives to let customers enter…
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Can I Require a Purchase to Enter a Sweepstakes?
Want a great way to thank your customers? Offer them the chance to enter and win a sweepstakes! You can require a purchase to enter a sweepstakes as long as you offer a free method of entry. By law, you have to give participants a way of entering that does not require a purchase. Here’s…