Category: Blog Post
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How Do Fans Find Your Text Sweepstakes?
Your fans are the biggest asset your brand will ever have so it only makes sense to try to grow your fanbase as much as possible. If you want more of your fans to participate in your text sweepstakes, your brand has to be highly visible online so that it’s easy for them to find…
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What Are Instagram Contest Rules & Best Practices?
Running an Instagram contest is a great way to raise awareness about your brand on social media. However, Instagram has some strict rules that you need to be aware of and follow closely if you want your promotion to be successful. Here is what you should know about running an Instagram contest. Instagram’s Contest Rules…
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When Is It Best to Hire a Sweepstakes Company?
As you launch your sweepstakes, you’ll soon find that you’ll have to wear a lot of hats. From the marketing to the legal aspects of running your promotion, a sweepstakes company can provide the resources you need to manage your campaign in a cost-effective manner. Even if you find you can do it all, is…
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Running a Sweepstakes for Marijuana or Cannabis Marketing? Our Suggestions…
If you’re in the cannabis industry, you’ve probably considered a marijuana or cannabis sweepstakes to promote your brand. People love free stuff and giveaways can bring a ton of exposure for your brand. If you want your sweepstakes to be successful, here are our suggestions for effective cannabis marketing: 1. Follow the Law Although marijuana…
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Facebook Contest Rules and Ideas
A Facebook contest is a great way to build your audience and drive traffic to your fan page. It can also help you build your email list. But just because it’s on Facebook doesn’t mean you don’t have to follow the rules. Before you get started, make sure your Facebook contest rules are well written…
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Sweepstakes & Contest Rules 101
Having comprehensive sweepstakes or contest rules is one of the most important steps before launching your promotion. It protects you in the event that something goes wrong and also ensures your promotion is compliant. Here are the sections to include as you draft (or hire someone to draft) your sweepstakes or contest rules. Also watch:…
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5 Contest Ideas for a Holiday Win in Stores
The holidays are the perfect (and most lucrative) time to connect with your customers. If you want to maximize your sales and attract new fans to your brand, now is the time to prepare your promotions. To help you get started, we’ve put together a list of 5 effective and creative holiday contest ideas. What…
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Sweepstakes and Contest Rules: Biggest Mistakes We See – Part 2
If you read the first part of this post on sweepstakes and contest rules, you know a few of the dangers or mistakes we’ve seen. If not, feel free to start there and come back. Read on for a few more mistakes we see related to sweepstakes and contest rules… Not including disclaimers for…
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Sweepstakes & Contest Rules: Biggest Mistakes Companies Make
Sweepstakes and contest rules are important, but even with Official Rules, companies can get into trouble. We’re publishing this list not to discourage you from running these types of promotions. They’re fun for your fans and fun to run as well. After all, you’re giving away a big prize and seeing the winner’s excitement first-hand.…
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Sweepstakes vs. Contests: What’s the Difference?
Many use the words “sweepstakes” and “contest” interchangeably, but there’s a big difference between the two. The one you choose changes how your sweepstakes (or contest) is managed, how it’s structured, how users will interact with it, which contest rules or sweepstakes rules to use and how winners are selected. Read on to learn the…