Category: Tips
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Sweepstakes and Contest Administration Management Services: How They Benefit Your Promotion
Launching a sweepstakes or contest involves many steps. While some brands research sweepstakes and contest administration and run promotions on their own, most large brands opt for sweepstakes and contest administrators to help them launch their promotions successfully. If you’re wondering why you should choose full-service sweepstakes administration for your next promotion, here are a…
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Alcohol Sweepstakes Ideas: How to Run Sweepstakes for Alcohol Companies
An effective alcohol sweepstakes or contest targets the right audience to deliver thousands of sales and engaged fans that support your brand. Today, we’ll cover how alcohol brands should run sweepstakes and contests, including: alcohol sweepstakes ideas, sweepstakes examples, and alcohol marketing best practices. Here you’ll learn everything you need to know to connect with…
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Sweepstakes and Contest Management: What Happens After Your Campaign Goes Live?
Sweepstakes and contests are concentrated bursts of engagement that pay off for brands in multiple ways. By hiring a sweepstakes and contest management company, you can ensure that your sweepstakes or contest campaign is specifically designed to: Deliver a sales boost Increase brand awareness about your product or service Improve your company’s reputation Gather participants…
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Holiday Sweepstakes: Sweepstakes Ideas and Tips for the 2021 Holiday Marketing Season
Launching a holiday sweepstakes is no easy task. Whether you’re putting together a 12 Days of Christmas sweepstakes, a cash sweepstakes or a quick instant win, you’ll need official rules and much more. The Ultimate Guide to a Running a Holiday Sweepstakes To help you out, we’ve broken down all the holiday promotional ideas and…
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Top Sweepstakes Prizes of 2021: Here Are the Most Popular Prizes From Brands
We keep a close watch on the top sweepstakes prizes brands are giving away in sweepstakes and contests. If you need help finding the perfect sweepstakes prize for your next sweepstakes, we’ve got you covered. As we’re approaching the end of 2021, we take a look at all of the trends that prevailed in sweepstakes…
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Business to Business Sweepstakes: 5 Ways to Reach B2B Customers Effectively
B2B sweepstakes and contests can be lucrative for companies looking to better connect with their employees, customers, and clients. While sweepstakes for business to consumer brands have been a staple for many industries as a method to generate an ongoing source of buyers, business to business sweepstakes are somewhat more sophisticated when it comes to…
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Affidavits of Eligibility & Publicity/Liability Releases: Understanding Sweepstakes Rules Requirements
An affidavit of eligibility and release is a legal requirement that is included in sweepstakes rules to help verify whether a potential winner of a sweepstakes or contest is eligible to win a prize. An affidavit is simply a statement, sworn in writing, that confirms that certain facts are true. Here is what you should…
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Insured Cash Prizes: When Do You Need to Insure Your Sweepstakes Prizes?
Everyone loves giving (and receiving) big cash prizes. If you want to give away $50,000, $100,000 or even $1,000,000 for your next sweepstakes promotion, you need prize indemnity insurance for your sweepstakes prize. Insured cash prizes help sweepstakes sponsors mitigate the risks of giving away money while ensuring security and fast payment for the sweepstakes…
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Sweepstakes Prizes: How to Give Away a Car As a Prize
A car is a sweepstakes prize that will attract a lot of attention to your promotion. However, there are a few more steps involved in giving away car sweepstakes prizes, as opposed to smaller sweepstakes prizes (namely, those valued at $600 or less). Generally, we recommend hiring a sweepstakes company to manage a car giveaways…
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Sweepstakes Fraud: How It Happens and How to Protect Your Sweepstakes or Contest
Sweepstakes fraud happens more often than companies think and unfortunately it’s often not detected before it derails the entire promotion. Sweepstakes fraud is very serious and may not only have legal consequences for companies, it has even led to regular people being seriously harmed. As a sweepstakes company we can recommend preventive measures you can…