Tag: sweepstakes laws
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Everything You Need to Know About Sweepstakes Bonding & Registration Requirements
Running a sweepstakes can be an exciting way to engage your audience and promote your brand. However, it comes with legal responsibilities, one of which is bonding. Sweepstakes bonding ensures the legality and integrity of your contest. In this guide, we’ll explain what bonding is, why it’s required, and how you can comply with these…
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Boosting Non-profit Growth: Top Benefits of Sweepstakes for Charities
Did you know that 47% of non-profit donor support comes from online raffles or sweepstakes? Discover the unique power of sweepstakes for non-profits! Unlike traditional fundraising methods, sweepstakes offer a dynamic way to connect with supporters and boost donations. We’ll guide you through the steps to launch a successful sweepstakes campaign tailored to your non-profit’s…
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7 Sweepstakes Laws for Brands
Are you planning to run sweepstakes for brand awareness, lead generation, or sales? Before you do, ensure that you are compliant with sweepstakes laws. Sweepstakes are a great marketing tool for your brand. However, sweepstakes are different from contests or lotteries. A contest is where the winner(s) are selected based on skills and can be…
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No Purchase Necessary Laws: Can You Run a Sweepstakes That Requires a Purchase to Enter?
Do no purchase necessary laws apply to every sweepstakes? If you’re running a sweepstakes or giveaway to boost sales or increase brand awareness, you may have wanted to encourage participants to buy at the same time or run a customer-only sweepstakes. Most brands agree that it totally defeats their marketing objectives to let customers enter…
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Can I Avoid the “No Purchase Required” Restriction?
If you’re planning to launch a sweepstakes, you’ve probably heard about the “no purchase necessary” sweepstakes law that requires you allow all entrants to participate in your sweepstakes for free. That means that you can’t require customers to make a purchase in order to become eligible to win. But what if you really don’t want…
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Does Every Sweepstakes Need to Be Registered?
Are you unsure whether your sweepstakes needs to be registered and bonded? Sweepstakes laws vary by state and even locally, making it complicated for brands to sort out which rules apply to their sweepstakes. Is registration required for every sweepstakes? The short answer is no. However, there are some instances in which sweepstakes registration and…
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How We Review Your Sweepstakes to Improve Success
Is your sweepstakes ready to go live? One of the ways that we ensure that your promotion is on track and ready for sweepstakes success is by conducting a thorough pre-launch review. When you create a sweepstakes with Sweeppea, you can request a review of your promotion to ensure that it’s ready to go live.…