Category: Tips
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Top Ideas for Holiday Sweepstakes
Have you considered a holiday sweepstakes? The holidays are almost here and you know what time it is! Time to launch your holiday campaign! Here are the top for holiday sweepstakes that will help boost your brand and bring in more sales. Holiday Countdown Instant Win For every day left until the next holiday, a…
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How COPPA Affects Your Sweepstakes Rules
Want to learn more about COPPA and your sweepstakes rules? These are the very specific rules that govern sweepstakes targeted towards children under the age of 13. Here is what you need to know to ensure that your sweepstakes rules are COPPA compliant. What Is COPPA? COPPA (The Children’s Online Privacy Protection Act) went into…
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Building Sales Leads With Your Sweepstakes Giveaway
Using a sweepstakes to build your sales leads is a great way to attract new customers. While running a sweepstakes will get your audience excited about your brand, you should design your campaign with a specific goal of getting sales if you want to drive ROI for your promotion. Here is how to effectively use…
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Sweepstakes Promotion Period: How Long Do Sweepstakes Last?
For the sweepstakes promotion period, out of 335 promotions, 52% of brands run sweepstakes for less than 30 days. The average sweepstakes last 30 days. Sweepstakes are a great way to generate interest in your product or service and can be used to increase brand awareness or drive sales. There are several benefits of setting…
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How to Offer Bonus Entries in Your Sweepstakes
Bonus entries are an easy to way extend the reach of your sweepstakes. It doesn’t require much effort to implement on your part. However, it does require that your entrants participate more if they want to increase their odds of winning. The key to getting entrants to go the extra mile to submit bonus entries…
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What to Include in Twitter Sweepstakes Rules
Writing Twitter sweepstakes rules for a Twitter sweepstakes involves a few more steps than drafting sweepstakes rules for a sweepstakes hosted on your website. You’ll also need to review and comply with Twitter’s Terms of Service (TOS) in addition to any federal, state, and local sweepstakes laws. Here is what to include in Twitter sweepstakes…
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Can You Change Your Sweepstakes Rules After the Promotion Starts?
Should you change the sweepstakes rules for your sweepstakes after it has started? Generally, no. However, you might think that you really need to. Here is how to know when it’s okay to change your sweepstakes rules after the promotion starts and how to do it. How Will the Sweepstakes Rules Change Affect Entrants? The…
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How to Collect User Content with Contests
There are many ways to advertise your brand with social media. However, contest UGC content, or user-generated content from a contest, has proven to be one of the most effective. Why? Because it starts a conversation. If you can get users to submit their own creative content to your contest, then you’ve also eliminated the…
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Brand Promotions: What Types of Promotions Are Brands Running?
For brand promotions, out of 325 promotions, 79% of brands are running sweepstakes style promotions where participants enter the sweepstakes by visiting a website. Brand Promotions The benefits of running these types of promotions for brands are many. They include building brand awareness, generating leads, and growing brand loyalty. Additionally, sweepstakes can be used to…
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Legal Services a Sweepstakes Company Can Provide
Launching a sweepstakes for your brand? Consider hiring a sweepstakes company to help you. This is the right move for a very important reason: making sure that your sweepstakes is legal and complies with all federal, state, and local regulations. A full-service sweepstakes management company offers services to ensure that your sweepstakes is ready to…