Category: Tips

  • Money or Merch: Which Is the Better Sweepstakes Prize?

    Money or Merch: Which Is the Better Sweepstakes Prize?

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    Choosing a sweepstakes prize can be tricky and picking the right option is critical to maximizing your sweepstakes results. If you’re giving away money or merch as a sweepstakes prize, there are a few things you need to consider first. Here is how to decide whether money or merch is the better sweepstakes prize. Why…

  • The Best Sweepstakes to Run in 2021

    The Best Sweepstakes to Run in 2021

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    The COVID-19 pandemic has changed how brands are doing sweepstakes. As you consider hiring a sweepstakes company to help you run a sweepstakes, what should you do differently this year to ensure that your sweepstakes is a success?  Understanding the best sweepstakes to run in 2021 is critical to keeping consumers engaged and exceeding their…

  • Sweepstakes 101: How to Avoid Crossing the Line Between a Sweepstakes and an Illegal Lottery

    Sweepstakes 101: How to Avoid Crossing the Line Between a Sweepstakes and an Illegal Lottery

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    What is a sweepstakes vs illegal lottery? How do we ensure that our sweepstakes complies with sweepstakes laws to ensure that it is a legal sweepstakes and not a lottery? As a sweepstakes company, these are some questions that we get asked the most about sweepstakes. To help you create a legally compliant sweepstakes, here…

  • How to Create A Sweepstakes for a Non-Profit Organization

    How to Create A Sweepstakes for a Non-Profit Organization

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    Are you wondering how to do a sweepstakes for a non-profit organization and make it a success? Creating a non-profit sweepstakes is a great way to raise awareness about your non-profit organization and attract donations. While creating a sweepstakes for a non-profit organization might seem difficult, there actually isn’t much difference between a non-profit sweepstakes…

  • How to Budget for Your Sweepstakes or Contest Promotion

    How to Budget for Your Sweepstakes or Contest Promotion

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    People ask us every day: “How do I run a sweepstakes or contest?” and “How much does it cost to run a sweepstakes or contest?” As a Sweepstakes Company, we recommend having a sweepstakes budget. It is extremely important if you want to maximize your results from a sweepstakes or contest. While many businesses are…

  • What Should Be in Sweepstakes Rules for Quebec, Canada

    What Should Be in Sweepstakes Rules for Quebec, Canada

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    If you plan to run a Quebec sweepstakes, you may have noticed that many brands that run promotions in Canada exclude Quebec residents from entering due to sweepstakes rules Quebec. Nearly a third of Canadian citizens live in Quebec so there is a powerful incentive to include them in sweepstakes promotions. However, Quebec sweepstakes rules…

  • Here’s What Entrants Love About Sweepstakes and Contests

    Here’s What Entrants Love About Sweepstakes and Contests

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    There’s a lot to love about sweepstakes and contests. Not only do they attract loyal fans to your brand, they also bring in leads and sales. But what about entrants? How do sweepstakes and contests make them feel? Here are the top things that entrants love about sweepstakes and contests. The Build Up The best…

  • What to Include on a Sweepstakes Survey

    What to Include on a Sweepstakes Survey

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    Sweepstakes survey questions tell you more about the people who enter your sweepstakes. By writing effective sweepstakes survey questions, you’ll be able to get the data insights that you need about your customers. Here’s what to include on a sweepstakes survey. Ask Demographic Questions Using a sweepstakes as an opportunity to ask demographic questions is…

  • How to Run a Successful Sweepstakes Text to Win Campaign

    How to Run a Successful Sweepstakes Text to Win Campaign

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    Do you know how to run a successful sweepstakes text to win campaign? Are you thinking of launching a sweepstakes text to win campaign but you aren’t quite sure how to do it? Whether you’ve just launched a new product or you want to promote an established brand, you need a strategy in order to…

  • How to Use a Sweepstakes or Contest to Build Your Email List

    How to Use a Sweepstakes or Contest to Build Your Email List

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    Are you running a sweepstakes to build your email list? If you’re wondering how to do a sweepstakes for email signups the right way, the best place to start is with detailed planning to ensure that your sweepstakes targets buyers, and not sweepers. Here are a few tips to help you get started with using…